AutoScribe uses AI, computer vision, and machine learning to add product tags to images automatically. When the labels cannot be projected confidently, AutoScribe sets it aside for stylists’ manual quality control.
FREMONT, CA: Streamoid Technologies, a leading AI technology partner for fashion retailers, is launching AutoScribe, an automated cataloging tool for fashion retail. AutoScribe is driven by an intuitive Artificial Intelligence (AI) that decreases time to market for online fashion retailers by 80 percent while warranting an accuracy rate of 99 percent.
Streamoid has used its in-house expertise encompassing a team of talented fashion designers and stylists, along with its strengths in AI, to create AutoScribe. The tool uses AI, computer vision, and machine learning to add product tags to images automatically. When the labels cannot be projected confidently, AutoScribe sets it aside for stylists’ manual quality control.
AutoScribe solves the issue of multiple taxonomies in fashion marketplaces. For instance, sleeve length is called long sleeves at a particular market, while in another, it is denoted as full sleeves. These differing nomenclatures make manual cataloging a cumbersome and often imprecise process. Stylists need extensive training to juggle different taxonomies. This occurrence is where AutoScribe’s USP of ‘catalogue once, convert to any taxonomy’ comes into play to save valuable time.
AutoScribe is employed by India’s billion-dollar fashion powerhouse, Aditya Birla Fashion and Retail Limited(ABFRL). “At ABFRL we are well aware that rich and accurate product information creates great customer experience online. In the fast changing world of fashion retail, where new products get launched every month, cataloging is a challenge and was a manual exercise until recently. With Streamoid’s AutoScribe, we now catalog our products in less than 6 hours instead of 2 days and our data is enriched immensely while maintaining an accuracy of 99%. We’re very pleased with the technology and the overall experience,” said Praveen Shrikhande, Chief Digital and Information Officer, ABFRL.
Vivek Bharadwaj, Senior Product Manager, Streamoid, adds, “With seven brands already onboard and with a current capacity to handle more than 1 million products across 10 marketplaces, we look forward to helping brands go digital and grow their business online.”