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Disrupting the Retail Customer Experience
Retailciooutlook >> cxoinsights

Hilary Hahn, VP, Customer Experience Innovation, Sykes Enterprises, Incorporated

My resistance was for good reason; instinctively I knew that once I acquiesced to the app, it would be too easy to search and find any retail item I was inclined to possess, at any hour, at a competitive price, and then with a click, BUY IT...

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