Technology Magazine For Retail | Retail CIO Outlook
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State of Marketing in Existing Times: An Insight

Katie Newman, CMO, Leo Burnett

The Retail and Consumer Landscape may Change, but our Purpose as Retailers Does not

Sean MacCarthy, Executive Director Global Analytics and Store Segmentation, Claire's Inc

Designing for the Invisible Interface

Mohan Krishnaraj, Global Head of User Experience at HARMAN, a Samsung company

Texting Your Way to Online - Retail Store Connections

Angela Hsu, SVP of Marketing and eCommerce, Lamps Plus

Extending the Power of your POS to Loyalty and CRM

Mark Horbal, CIO & CTO, SpringBIG

Extending the Power of your POS to Loyalty and CRM

Your POS is your workhorse. It sees every transaction in every store.

Marketing Disruption: Role of the CIO

Shirish Lal, COO & CTO, Harte Hanks [NYSE:HHS]

Marketing Disruption: Role of the CIO

The last five years has seen a dramatic change in CMO’s engagement in technology decisions. From Gartner declaring the CMO will make more IT purchasing decisions.

Linking Customers to Your Stores - The Advantages of Text Messaging

Terre Wellington, Senior Vice President of Store Operations, Lamp Plus

For its ability to strengthen brand loyalty and offer a real human connection, texting is sure to be an important component in the future of brick-and-mortar customer service.

The New Value Case for Mobile Apps: A Foundation for Immersive Commerce

Dave Nickens, Mobile Director, Build.com

The New Value Case for Mobile Apps: A Foundation for Immersive Commerce

​Over the last several years there has been much debate around Mobile Apps.

In Corona, We Hustle

Natalie Ashes, Head of Ecommerce, GraysOnline

In Corona, We Hustle

Whilst this is a difficult time, we will continue to do what we have always done back in 1922: help vendors clear stock and help customers get bargains albeit it’s a different world now.

The 360 Degree Customer

Mark Horbal, CIO, SVP-IT, EVP Corporate Vision and Innovation, SpringBIG

The 360 Degree Customer

In the simplest terms, the fundamental objective of any retail enterprise is to sell as many products as possible.

The Paradigm Shifts in the Retail World

Phillip Raub, Founder and President, b8ta

The Paradigm Shifts in the Retail World

The retail industry has always been a part and parcel of Human Society.

Death of Physical Retail? Not Quite

Jonathan Low, Ex-Co-Founder & Chief Technology Officer, honestbee

Death of Physical Retail? Not Quite

E-commerce has been cited as the “most dynamic sector” of Southeast Asia’s online economy.

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Matan Holander, VP Business Development

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Business-to-business (B2B) e-commerce has evolved at multiple levels. Evidently, understanding the unique purchasing preferences of the modern day buyers have become increasingly critical to the long-term growth of B2B merchants.

Getting Gender Balance In Leadership

Melissa Greenwell, EVP & COO, The Finish Line, Inc

Getting Gender Balance In Leadership

According to a National Science Foundation 2016 report, in 2013 women were fifty percent of the college-educated workforce.

Journey from Intelligent Automation (IA) to Artificial Intelligence (AI)

Sanjay Choubey, VP-IT, Briggs & Stratton

A leaders in business or IT, automation has always been understood as an approach to manage cost and increase operational efficiency.

IT Solutions for More Complex Promotional Offers

William Morrell, CTO, Aptaris

IT Solutions for More Complex Promotional Offers

Knowing consumers’ purchasing habits, how they prefer to shop, when and why are critical to profitability and growth.

The IT Factor for Powering Your Paid Search Investments

Mark Digman, CMO, ROI Revolution

The IT Factor for Powering Your Paid Search Investments

Of all the digital marketing avenues available to the modern retailer, paid search provides opportunity for scalable, ROI-driven campaigns like few others.

Natural Intelligence and Artificial Expectations

Gael DE Talhouet, Vice President Brand Building, Essity GMBH

Natural Intelligence and Artificial Expectations

Contrarily to most legacy IT solutions and platforms, AI is not a tech tool that runs in the background. It is not an enabler that business and customer-facing people can ignore.

Retail Digital Convergence

Ruben Martin, CEO & Co-founder, Quivers

Retail Digital Convergence

The main goal is helping consumers find exactly what they need and ensure they receive the information to make a purchasing decision while having a great experience.

What are Some Game-Changers that Retailers can Embrace in the 2018 E-commerce Market?

Dara Meath, Vice President - Information Technology, The Camuto Group

What are Some Game-Changers that Retailers can Embrace in the 2018 E-commerce Market?

Retails can gather real-time behavioral data with AI to understand consumers’ needs at a deeper level, and more accurately forecast the goods they are most likely to buy.

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