How AI Transfigures Retailing

By: Retail CIO Outlook | Tuesday, November 17, 2020

AI is changing the outlook of the retail industry.

FREMONT, CA: Artificial intelligence (AI) is known for its smartness and intuitiveness. Especially in the retail industry, there is a lot of need to carry out almost all the operations automatically, quickly, and smartly. Here, AI is sure to become the chief enabler for the retail business firms to attain the highest level of excellence and success. Technologists believe staunchly that AI would be completely revolutionizing the retail industry for good.

Customer service is not a stumbling any more for the retail industry as AI is occupying the front places of the arsenal of the retailers. The chatbot technology is becoming the new air to the retailer business firms. From converting the potentials leads to customers to solve every query of theirs, a chatbot is extremely rising to important at a drastic pace. The computerized responses and automatic conversation with the customers do not only engage them online but also help them feel special, attended, and heard to a very large extent.

One of the latest use cases that AI is offering the retailers is that of tracking the mood of the customer. When implemented in the right manner, AI mood trackers can detect the mood of the customers and report the retailers of the feedback on the same. This helps the retailers in crafting better, more appealing, and personalized target strategies that have all the capability to attract the customer and make a sale. In this manner, the retailer can walk towards an annoyed customer instantly and calm them down.

Retailers are using AI in conjunction with the facial recognition technology to reinforce their relationships with the customers. In addition to this, AI is also catering to the needs of retailers to keep pace with the trend of digital money. All the customers are going cashless today. In the wake of the digitalized payment capabilities gaining popular, the retail businesses are replacing the billing teams and counters that are handled by human labor with billing robots that are operating on the technology of artificial intelligence.